C – GD 301– Brand Design; Weekly hours: 2+2, ECTS: 6,
The aim of this course is to introduce the students to a brand design of companies, as well as designing the basic elements of it. The course contains the following topics: Introduction to brand design of a specific company, meaning of brand design for the business of the company, separation of the basic elements of brand design, a design of basic elements of brand design (business cards, letterhead, forms, envelopes …).